Websites
Server-Side Rendering (SSR)
The short answer
Server-side rendering means a web page's full HTML content is built on the server and sent to the browser (or bot) already complete, rather than assembled afterward by JavaScript running in the browser.
Full explanation
This matters enormously for both SEO and GEO: a search or AI crawler that doesn't fully execute JavaScript will see an empty page on a client-rendered site, but a fully populated one on an SSR site. It's one of the first things to verify when a site isn't getting indexed or cited despite good content.
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